UX Internship at Bosch

Optimizing Bosch Building Technology Experience

Optimizing Bosch Building Technology Experience

Optimizing Bosch Building Technology Experience

Brief

During winter 2022, I interned on the Bosch BT/UXD team as a UX designer based in Munich. I learned, while spontaneously sharing the knowledge of service design with my peers and building my own career path to be a UX designer with system awareness. The team's unwavering support allowed me to gain insights into user-centric design and make valuable contributions to the product.

Timeline

Sep 2022 to Jan 2023 (16 weeks)

team

Bosch BT/UXd

My Roles & Responsibilities

– Benchmarking
– Wireframing and usability testing
– UI/HMI design
– Design standardization & asset migration
– Cross-sector communication

tasks

-Benchmarking
-Wireframe
-Usability testing
-UI/HMI design
-Cross-sector communication

01.

what i did

My 4-month internship got me involved in six meaningful projects alongside six side projects encompassing research, crafting, prototyping, testing, and iteration.

/Research & analytics

/Research & analytics

Formulated the omnichannel solution for the customer satisfaction survey with training documentation guidelines.

/IA, Prototyping

/IA, Prototyping

Iterated on an all-in-one dashboard for end-users to manage contracts, billing, insurance, inspection services, etc.

/collaboration

/collaboration

Workshop artifact-Value Card

Facilitated the UX workshop and created a co-design tool named Value Card to igniting participants’ innate ability.

/Usability testing

/Usability testing

DICENTIS-conference system

Moderated cognitive walkthrough and improved the voting experience in various interaction states.

/Agile, Communication

/Agile, Communication

PAEDUIO-public address system

Details below

Details below

Communicating between China and Germany with the considerations of localization and consistency.

/Visual design

/Visual design

BD team image

Visualized BD team’s purpose, mission and values and generated VI system from scratch.

ASA CSAT Survey

Goal:
Enhance the response rate of the Customer Perception Survey focusing on overall, speed, and quality satisfaction, and improve the omnichannel experience.

Goal:
Enhance the response rate of the Customer Perception Survey focusing on overall, speed, and quality satisfaction, and improve the omnichannel experience.

Collaborators & Stakeholders:
Andreas Baumann (head of UX), Fabian Müller (UX researcher)

Collaborators & Stakeholders:
Andreas Baumann (head of UX), Fabian Müller (UX researcher)

Contributions:
-Created documentation that shows the principles for the CSAT survey and generated approachable usage guidelines.
-Standardized the after-sales emails, the content of phone calls, and the CSAT survey.
-Influenced the response rate of the survey.

Contributions:
-Created documentation that shows the principles for the CSAT survey and generated approachable usage guidelines.
-Standardized the after-sales emails, the content of phone calls, and the CSAT survey.
-Influenced the response rate of the survey.

MyBosch Portal

Goal:
Design 2 features for the all-in-one 'MyBosch Portal': requesting a service ticket and the action plan during the emergency situation.

Goal:
Design 2 features for the all-in-one 'MyBosch Portal': requesting a service ticket and the action plan during the emergency situation.

Goal:
Design 2 new features for MyBosch Portal from scratch: requesting a service ticket and the action plan during the malfunction.

Collaborators & Stakeholders:
Simon Kremer (experience architect), Harald Schöngen (PM)

Collaborators & Stakeholders:
Simon Kremer (experience architect), Harald Schöngen (PM)

Contributions:
-Restructured information with the reductive and additive mindset to reduce cognitive load.
-Renovated the visualization for a more engaging, exclusive, and cohesive design.
-Prototyped quickly and tested early in an agile development process.

Contributions:
-Restructured information with the reductive and additive mindset to reduce cognitive load.
-Renovated the visualization for a more engaging, exclusive, and cohesive design.
-Prototyped quickly and tested early in an agile development process.

Contributions:
-Restructured info with the reductive and additive mindset to reduce cognitive load.
-Renovated the visualization for a more engaging, exclusive, and cohesive design.
-Prototyped quickly and tested early in an agile development process.

PAEDUIO-public Address System

Goal:
Help Chinese public address team achieve a balance between local design and global brand coherence to launch the MVP quickly.

Goal:
Help Chinese public address team achieve a balance between local design and global brand coherence to launch the MVP quickly.

Collaborators & Stakeholders:
Jiping Chen (Chinese UX team lead), Christoph Grundel (UX senior manager)

Collaborators & Stakeholders:
Jiping Chen (Chinese UX team lead), Christoph Grundel (UX senior manager)

Contributions:
-Coordinated between Chinese and German UX teams to accelerate the localization process.
-Collaborated with the Chinese design agency to implement the UI design.
-Utilized user research to inform design decisions, resulting in data-driven refinements.

Contributions:
-Coordinated between Chinese and German UX teams to accelerate the localization process.
-Collaborated with the Chinese design agency to implement the UI design.
-Utilized user research to inform design decisions, resulting in data-driven refinements.

Contributions:
-Coordinated between Chinese and German UX teams to accelerate the localization.
-Collaborated with the Chinese design agency to implement the UI design.
-Utilized user research to inform design decisions, resulting in data-driven refinements.

02 ·

takeaways

💻 Big differences between 2B and 2C products

While interactive formats and aesthetics are not the primary concern in 2B products, the emphasis is on consolidating and presenting information clearly. As user engagement is driven by necessity and efficiency rather than emotional connection, starting the project without extensive domain knowledge posed significant challenges. This experience has fostered my ability to address task-oriented needs but not only create engaging and enjoyable user experiences for end users.

🧑🏻‍🦼 Design for accessibility

When working on a digital product intended for a large user base, always prioritize accessibility and ensure that different user groups can have the same experience. This applies to elements like the voting button's colors, contrast ratios, and text prompts in the conference system product for various states, as well as the information architecture and workflow of the entire MyBosch platform. Testing early, even if it results in failures, and being ready to pivot is crucial.

🗣 Question the boundary

During the early stages of my internship, I understood the significance of exploring project possibilities. However, I soon realized that I had been primarily focused on incremental improvements (1.1, 1.2, 1.3) rather than embracing radical innovation for a 2.0 version. Later, I learned that while many radical ideas might not survive in the corporate world, these seemingly immature yet multidimensional insights are what companies value in their interns.

03 ·

thank you bosch

29.09.22

Team building in ⛰️Aschau

07.10.22

Workshop- UX in Nutshell

18.12.22

Last day working at Bosch

12.01.23

Warming farewell gifts 🫶

The biggest skill I learned is how to learn.

Special thanks to my manager, mentor, teammates, and cross-functional colleagues for making my time in Germany a precious experience. This challenging yet extraordinary journey has strengthened my interest in immersing myself in UX design. I can't wait to continue applying what I've learned from Bosch to future projects.

Let’s make great products

Let’s make great products

Let’s make great products